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OppenheimerFunds
Invest in a Beautiful World. Co-created the launch brand campaign that won McCann the business.
The campaign was about investing with conviction and optimism. It also carries a greater message
about the future possibilities the world has to offer.
Midway during the pitch, in an unprecedented move, OppenheimerFunds called off the
pitch and awarded us the business on the spot. Click article.
In product ads we used storytelling to show investment potential, instead of financial graphs, and benchmark charts.
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