Me. Nutshell.
I'm a CD/copywriter, recently an ECD at McCann NY. There I co-created the new global platform for MasterCard, Start Something Priceless launched in 45 countries, and the global brand platform for OppenheimerFunds, Invest In A Beautiful World, along with winning new biz, awards and great friends.
I’m also the co-creator of two boys. Which means I’m not just part of the 11% club of female CDs, I’m part of the 1%* club of CDs who are mothers. Contrary to the stereotype, motherhood gives us a creative edge; like insight, patience, a deeper perspective and the ability to handle the pressure. It also keeps the ego in check.
What else? I'm into mountain biking, hiking, rock climbing, Misquamicut RI, comedy writing, John, Lady, bedazzling toothbrushes, oystering, history, my 634 family members, best friends and partners (ayiyi), books, flower arranging and toasting anything and anyone with champagne (here's to you).
Anyway that's me for now.
*I made up that stat. Too small to find a real one.
Mar 2020 - CD Deirdre Freelance
2018- Feb 2020 EVP ECD - McCann NY
Ulta Beauty, OppenheimerFunds
2014 - 2018 SVP GCD - McCann NY
OppenheimerFunds, Mastercard,
UltaBeauty
2007 -2014 CD - Freelance
McCann, Saatchi, Taxi, DDB, Deutsch
Draft FCB to name a few
2000 - 2007 ACD/CW - Saatchi
Tide, Crest, Cheerios, Reynolds, Iams, Yoplait, Olay, Progresso, Baby Bel,
Cascade, Sunny D
1996-1999 ACD/CW Freelance
Bozell, DMB&B,
1991 - 1996 CW- Gillespie
WSJ, Philly Zoo, NJ Lottery, Cellular One
1990 - 1991 Copywriter - Grey
Education
Fairfield University BA - English
School of Visual Arts - Copywriting
Awards
NY Festival Golds, Silvers, Creativity Annual Gold, Addy Gold, Midas Golds and Silvers,
FCS Best of Show, Caples International, American Graphic Design Award, Radio Mercury Awards, Telly Golds, Philadelphia
Art Directors Club, NJ Art Directors Club.